Laurie korsgaden biography

Me at my watercolor station

From an early age, I felt compelled to draw and paint, often with encouragement of my teachers and family. As I grew up into a practical young woman, I began to think that painting was something one did for enjoyment, not as a serious career.

My head told me to be practical, but my heart told me another story. Eventually I followed my heart and made the switch to Fine Art in college.

In 1994, Kevin, my husband, and I took a leap of faith and started a wholesale business selling my framed original watercolors to retailers across the nation.

Korsgaden is a graduate from Long Beach State in Zoology and Biology and lives on the Central Coast of California.

Korsgaden is a graduate from Long Beach State in Zoology and Biology and lives on the Central Coast of California.

Artist Laurie Korsgaden.

Laurie Korsgaden is an artist who lives on the Central Coast of California.

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Laurie's ability to follow trends in color and subject matter has helped her continue as a major force in the art industry since beginning her commercial career.

I became overwhelmed by the “business” side of our company, Primitive Folk, and found little time to paint. However, in 1997 that all changed when I was introduced to art licensing. Licensing my art meant I would get back to the creative side of my business, painting.

Art licensing was the perfect “next step” for my career. It brought prosperity and hundreds of products to consumers hungry for